Innovation Application Page


We aim to be the How to your What.

We understand that your dream is to have more people able to participate in the creation of arts and culture and that the sector becomes stronger, not weaker from COVID.  Well, we want that too.  And we are proof that it can be done.  We are a grassroots collective of artists and creatives that are concerned about the impact of the digital culture on the creative development of our next generation of creative changemakers.  Our program was piloted just before COVID started and we have shown that it is possible not only to survive but to greatly thrive if you are innovative and answering a strong community need.  The need we answer is the need to support creative and critical thinking in a culture that teaches consumption through every screen in view of our students.

If you want a sustainable sector, logic would suggest investing in building a strong foundation.  The art sector's foundation is the development of robust critical and creative thinking skillsets, as well as the nurturing of grit and resilience in our rising creative talent. This is why Click Happy focuses equally on building the art skills and building the strength of the artist in parallel.  We believe that our young artists deserve as much development support as our young athletes.

Since our Innovation workshop with you we have developed and marketed an online National Incubator Summer School.

Our dream is that by the end of the summer we have collectively inspired the creation of hundreds of young Visual Poets in New Zealand. 

Those who are willing 

To play - To use your device as a tool for creation, not just consumption.

To fail forward - to experiment, to make messes, to get comfortable in getting it wrong often.

To explore - go places you may never have travelled even if it is in your own yard.

To stretch -  To delight in stepping out of your comfort zone. 

To look deeper. Beyond the surface into the wairua/spirit of what you are looking at.

To think critically, So that you improve on yours and others yesterday.

To think creatively, and see what is possible from what simply is.

To build your creative community - To make new friends and celebrate each other's growth as artists.

To look inside, and touch your creative wairua and know that you are 10000000000% a gift to the planet.

To hold space for others, to learn to see through their eyes as well as your own.

To turn your camera into a tool to increase the level of compassion in the world.

To lay the foundation to become a creative change maker who builds community in your wake.

Oh and to learn to take a better pictures too.

Who has come on board since the Innovation workshop (Over 100 schools and counting)

(This successful marketing campaign happened after our Innovation workshop and after we submitted our application)

Ashburton Intermediate School
Aoraki (Ashburton, Mackenzie, Timaru, Waimate)
Carmel College Auckland City
Glen Innes School Auckland City
Royal Oak Intermediate School Auckland City
Royal Road School Auckland City
Selwyn College Auckland City
western springs college Auckland City
Our Lady of the Snows School (Methven) Canterbury Rural
Cromwell College
Central Otago (Queenstown + Central)
Central Otago (Queenstown + Central)
Roxburgh Area School
Central Otago (Queenstown + Central)
Christchurch Girls High School
Christchurch / Banks Peninsula
Carisbrook School
Coastal Otago (Waitaki + Clutha + Dunedin)
Toko High School
Coastal Otago (Waitaki + Clutha + Dunedin)
Kaikorai Valley College
Coastal Otago (Waitaki + Clutha + Dunedin)
Oamaru Intermediate School
Coastal Otago (Waitaki + Clutha + Dunedin)
Omarama School
Coastal Otago (Waitaki + Clutha + Dunedin)
Queens High School
Coastal Otago (Waitaki + Clutha + Dunedin)
St Joseph's School Oamaru
Coastal Otago (Waitaki + Clutha + Dunedin)
Tokomairirio High School
Coastal Otago (Waitaki + Clutha + Dunedin)
Waitaki Girls' High School
Coastal Otago (Waitaki + Clutha + Dunedin)
Weston School
Coastal Otago (Waitaki + Clutha + Dunedin)
Kaitaia College Far North
Kohukohu School Far North
Ngataki School Far North
Whangaroa College Far North
Hauraki Plains College Hauraki
Ngatea Primary School Hauraki
Thames High School Hauraki
Waihi College Hauraki
Chilton Saint James
Hutt Valley (Upper and Lower)
Fergusson Intermediate
Hutt Valley (Upper and Lower)
St Patrick's College, Silverstream
Hutt Valley (Upper and Lower)
Upper Hutt College
Hutt Valley (Upper and Lower)
Wainuiomata Intermediate
Hutt Valley (Upper and Lower)
Hastings Intermediate
Kahungunu ki Heretaunga (Napier + Hastings)
Te Kura o Mangateretere
Kahungunu ki Heretaunga (Napier + Hastings)
Rototuna High School
Kirikiriroa / Hamilton
Rototuna Junior High School
Kirikiriroa / Hamilton
Carncot Independent School
Manawatu/Horowhenua (Palmerston North)
Coley Street School
Manawatu/Horowhenua (Palmerston North)
Cornerstone Christian School
Manawatu/Horowhenua (Palmerston North)
Foxton Primary School
Manawatu/Horowhenua (Palmerston North)
Tokomaru School
Manawatu/Horowhenua (Palmerston North)
Waiopehu College
Manawatu/Horowhenua (Palmerston North)
Howick College Manukau
Kedgley Intermediate Manukau
Māngere East Primary School Manukau
Manurewa Intermediate Manukau
Sir Edmund Hillary Collegiate Manukau
The Gardens School Manukau
Zayed College for Girls Manukau
Redwoodtown School
Marlborough + Kaikoura
Wairau Valley School
Marlborough + Kaikoura
Opotiki Primary
Mataatua (Opotiki, Whakatane, Kawerau)
Te Kura Mana Māori o Whangaparāoa
Mataatua (Opotiki, Whakatane, Kawerau)
Te Wharekura o Ruatoki
Mataatua (Opotiki, Whakatane, Kawerau)
Edmund Hillary School
Papakura / Franklin
Papakura High School
Papakura / Franklin
Name of School Region of School
Orewa College
Rodney / North Shore
Tapora School
Rodney / North Shore
Tomarata School
Rodney / North Shore
Rotorua Primary School Rotorua
Te Kura Kaupapa Maori o Hurungaterangi Rotorua
Te Wharekura o Ngāti Rongomai Rotorua
Taranaki Diocesan School for Girls
South Taranaki (Stratford + South Taranaki)
Te Kura Kaupapa Maori o Ngati Ruanui
South Taranaki (Stratford + South Taranaki)
Aurora College
Southland (Southland, Gore, Invercargill)
Lochiel School
Southland (Southland, Gore, Invercargill)
St Teresa's Bluff
Southland (Southland, Gore, Invercargill)
Central Hawke's Bay College
Tamatea/Tamaki-Nui-a-Rua (Central Hawkes Bay + Tararua)
Tauhara College
Tongariro (Taupo/Turangi)
Taup Nui-A-Tia College
Tongariro (Taupo/Turangi)
TKKM o Whakarewa i te reo ki Tūwharetoa
Tongariro (Taupo/Turangi)
Whakamaru School
Tongariro (Taupo/Turangi)
Manunui School Waikato South
Te Kura Kaupapa Maori o Taumarunui Waikato South
TKKM o Te Hiringa Waikato South
Tokoroa Intermediate Waikato South
Te Awamutu Intermediate Waikato West
Whangamata Area School Waikato West
Alfredton Wairarapa
Lakeview School Wairarapa
Masterton Intermediate School Wairarapa
South End School Wairarapa
Middle School West Auckland Waitakere
Te Kura Kaupapa Māori o Te Kōtuku Waitakere
Cardinal McKeefry School Wellington
Hutt Intermediate School Wellington
Marsden Collegiate Wellington
Miramar Christian School Wellington
Porirua College Wellington
Ridgway School Wellington
Samuel Marsden Collegiate Wellington
St Mary's College Wellington
Awahono School - Grey Valley West Coast
Cobden School West Coast
Rutherford Junior High School
Whangarei / Kaipara
Te Kura Kaupapa Màori o Te Rawhitiroa
Whangarei / Kaipara
Aotea College
Whitireia (Kapiti and Porirua)
Pauatahanui School
Whitireia (Kapiti and Porirua)

How we have grown

2017-2018 HeArtivism and the Birth of our Trust

Our trust began as an artistic response to a social issue of body shame in girls.  It soon followed that thread to a bigger question of what culturally is blocking creative flow in our youth and what can we do about it?  These years were years of creative research into that question.

(Please note that the video below is 18 minutes is a great intro to our why and the precursor to the social questions and the art activism that led to Click Happy but if you are very time-challenged best to focus on the videos from the people with lived experience of Click Happy which follow.  But we wanted to give you the option here of seeing our TEDx talk.)


2019 - Our CoDeveloped Origins

Click Happy began in 2019 codeveloped with youth from Manurewa HS from the HeArtivist program.  The end of this video really sums up what their need have their voices heard.  Together we designed Click Happy and began to test Click Happy.


2020 - Click Happy Pilot and COVID


We ran our first live Click Happy Pilot in Newtown.   It was half wellbeing and half photography. We got 7/8th of the way through it when COVID forced us to pivot online.  We didn't miss a class thanks to Craig one of the founding members of our trust who also happens to be a programer/business analyst.


120771805_713583196172777_955599044703070321_n (1)


After we wrapped up the pilot we offered an online CLick Happy program for those in lockdown and with no paid marketing had 750 students sign up.  Then a cohort from that group was given an opportunity to progress into Click Happy Plus which was a two-term deep dive into the program.  We selected students who were leaders and who could help us codevelop the advanced online program together with their feedback.

In the end, they decided to use their skills to photograph for a non-profit as their final challenge.

We had students from all over NZ in the online program which was run mostly with volunteer time and love.  Locally we were working in South Auckland, Upper Hutt, Wellington, and Lower Hutt.

We held a Click Happy Camp as well to further develop our students.

Click Happy Camp 2020-0077
Click Happy Camp 2020-7508
Click Happy Camp 2020-0174

2021  Click Happy Live

We received funding to renovate a caravan to take the program on the road and collaborated with Libraries from around the country.  Below is an interactive map that tells you a bit about that journey that took place during term 1 of 2021 and gathered the students who would then progress through Click Happy Plus online.

Lessons Learned, Further COVID Pivots, and Needs for 2022


Summary of Lessons Learned

  • Marketing directly to schools is challenging but is one of the best ways to identify diverse talent that needs an extension.
  • Going directly to the libraries is great for collaboration and venues but tends to bring higher decile participants without the diversity we are seeking to develop.
  •  The program is growing too big for one facilitator to handle even with a nifty caravan as a basecamp.
  • Having local facilitators brings in the networks and relationships that aren't possible with a national head.
  • COVID makes event planning a real challenge and would be better served by flexible regional coordinators as opposed to a national road trip plan that runs the risk of getting caught between lockdowns (although we made serious lemonade out of the lemons of our Sept -Nov 21 lockdown and laid the foundations for our Te Reo Click Happy program.)
  •  A Te Reo option would better serve our younger youth who come from Kuras and who find the English in the program a bit tricky as it challenges the language and the technical front simultaneously.
  • However past students have stressed that live events are very important.   But they can happen regionally after the guts of the program have been learned online creating a dovetail with the national and the local program.  This also allows the students to build friendships online and then the connection with each other in real life.
  • Telegram message boards are a brilliant way to connect the youth around the country and that if you coach them well, the students will take over their own learning and run the creative challenges on their own.




2022 Marketing Plan


We are going directly to the schools in the 27 regions we are present at.

Plan we are actioning:

  • Email to all schools with scholarships for 10 scholarships for the decile 1-5 schools in the region plus two available for staff to learn along side the youth.
  • Follow up with phone calls to speak with Principals/ head of art departments / DP's about the program.
    • emails get buried at this time of year and need the personal touch of a call to discuss the program, otherwise it is like a pearl lost in the poo pile of emails.
  • Sending them to the following page to learn more and sign up their selected youth. (worth a look if you have time)

A bulk of students go through the Click Happy Summer Academy and this creates the foundation for the students to attend the live workshops and to continue for the year of mentorship with our industry leaders.


Agile Collaborative Grassroots Response = Intense Growth in Demand

We went from Manukau, Hutt, and Wellington regions in the start of 2020 to 27 regions providing us seed funding to bring the program to their youth in 2021/22.  Now we just need to make sure that the rapid growth doesn't cause speed wobbles.  This means freely distributing our knowledge to facilitators in the regions and making sure that our goal of helping to remove barriers to the development of diverse voices is supported by a Te Reo Click Happy option for Kuras.

We have facilitators that we have shoulder tapped ready to go to bring our vision for the next evolution of Click Happy forward.  Currently, they are doing bits to help us in their spare time as volunteers but we have taken that as far as is right and now really need to bring them on and pay them a fair artists wage.

We have a national online infrastructure built and community connections ready to go we just need the facilitators on the ground, time for them to do greater outreach and then time for us to implement the partial social enterprise funding model.

Innovation Mindset

When something doesn't quite fit or work for a community that we have been brought into, we work with the community to build something custom designed to develop the creative capacity of the youth in the region.  This happened in South Auckland where the youth showed us that Click Happy was what was needed.  Great Barrier was another great example.  The day Mandi arrived the lockdown was announced and instead of shutting it down we instead ramped it up and had lots of korero with the local primary teacher, the principal and the local Te Reo teacher.   What came out of it was the Papatuanuku challenge demonstrated below.  We got the whole of the island involved and local businesses put up the prizes for the youth.  The Barrier chit chat which is the facebook page for the island lit up with positive response. The community pride was palpable.   Several of the Marae elders complimented us on the kaupapa of the program and were grateful that we were supporting their youth in this way.

When we teach photography we combine the use of Impact marketing which makes the students think deeper than just the surface shot.  What story are they telling?  What impact do they want to make with their imagery?  How can they use their skills to make their world a better place?  How can they as young people make a difference?  We provide tools, coach, and show them what innovation looks like.  And we give them cool challenges to explore their creative boundaries...below are some examples from the Papatuanuku challenge

Some of our success stories

Mattheus Elwood - Click Happy Plus Graduate

Finalist for NZ Geographic - Jr. Photographer of the Year, People's Choice, and Society Photographer of the Year 2021

One of 54 photographers selected from over 6000 entrants.  We were privileged to watch Mattheus develop his unique street photography and social observation style of photography.   The thing that really stood out with him was a desire to push boundaries and always explore a challenge further.

""I believe that Click Happy energized, enhanced, and encouraged my creativity, my motivation and my drive for photography. Click happy helped me learn how to teach others photography, how to look at others photography and my own in a new light." Mattheus



Ava Thomson - Click Happy Plus - Year 11 and already shooting for Magazines


Ava graduated Click Happy Plus last year and has since photographed for The Shepardess Magazine and won the cover shot for the SPCA calendar.  She has a beautiful storytelling ability and a quiet way of observing deeply what is happening around her.

"Click happy has helped me expand my ideology on what photography can be and also helped me connect with like-minded teens, which I have struggled with before.  ClickHappy has also provided me with a platform where my photography can be commented on and critiqued, to improve it " Ava


Ava won the SPCA cover with this shot.


Ava's Mum Carly's thoughts on Click Happy and Ava

What some of our students have to say

Elsie Palmer year 10 – New Plymouth

Elsie was in our post COVID intake where we ran our first Click Happy Plus Scholarship program
"Hi Mandi,
This is Elsie, and I was just emailing to tell you that I just had my first successful art gallery exhibition! I sold 5 of my flower prints at an art exhibition at a local gallery called The Collaboration. Thank you so much for helping with my photography I don’t think I would have made it this far without your guidance."

Elsie Palmer year 10 - New Plymouth

Khanya Ndebele – 16 – Rodney/North Shore District

Click Happy is a really good course that has really gotten me to open my eyes in terms of photography! I've learnt an extraordinary amount during this course. I appreciate how everyone involved is so kind and welcoming. The constructive criticism is very helpful and makes me think about how I could improve my work in many different aspects. The amount of creativity I have encountered in these people is phenomenal. I really value the opportunity I received to take part in this scholarship course.

Khanya Ndebele - 16 - Rodney/North Shore District

Senna Watson – 13 – Waikato

I loved the passion that was put into all of our teaching, and the way you made sure all of us were on the same page. I loved the way you made our mental wellbeing a big part of it! 🙂

Senna Watson - 13 - Waikato

Neha Arunkumar – 17 – Lower Hutt

If I could describe this course in one word, I'd have to say, "inspiring". Mandi really opened our eyes to the wider world of photography and how it's more than just "taking a picture". Furthermore, we have learnt skills that allow us to adapt our thoughts and ideas, allowing us to create art that we were passionate about. All I can say is, THANK YOU 🙂

Neha Arunkumar - 17 - Lower Hutt

Te Kahariki Waitai – 15 – Otaki

I loved the mentor and the environment she created. I really enjoyed having a purpose for my photos, like I take lots of photos but this cause has given them a background story. I want people to be able to feel my images. I feel like I have learnt a lot about how to achieve that during this course.

Te Kahariki Waitai - 15 - Otaki

What some of the teachers have had to say?

  • Increase sector sustainability and resilience

    • We give the next generation of talented visual storytellers tools to develop their craft and their own personal resilience...therefore supporting the resilience of the future creative sector as a whole.
    • Society is teaching our youth to be consumers...we are teaching them to think critically and become powerful creatives.
    • Click Happy is a bridge between creative industry leaders and rising talented visual artists.
    • We provide an nationwide layer of support for young visual creatives.
  • Commercial opportunities are increased

    • Students are supported to develop creative leadership and teamwork skills so that they can be assets on innovative creative teams.
    • Photography and Impact Marketing Skills are developed making them assets in the creative workforce.
    • Our program can be packaged and licensed overseas, and can be sold to adults to underwrite our work with youth in NZ.
    • Our program teaches critical thinking, teamwork, emotional fluency, creative thinking skills all skills that have been identified as critical skills in the workforce of the AI future.
  • Access and participation are improved

    • We specifically seek out and develop talent in the most underrepresented demographics in our current film and TV sector.
    • We are a national program that connects youth from all across the country including remote rural settings.
    • We focus on decile 1-5 schools to provide greater opportunities for participation across the country.
    • We have in partnership built a Te Reo message board of our program and with funding can fully develop an entire Te Reo Click Happy.

Frequently Asked Funder Questions


Does the world really need more photographers?

It needs visionaries that can see the world differently than it is currently experienced.  It needs people who are well practised at turning ideas into physical reality.  It needs doers who are grounded in ethics and who have an open mind.  It needs unblocked compassionate creatives.   Photography is a brilliant bonus and it is a transferable skill that works in many different career paths.  But photography is just the tool that is used to get to the real guts of what we are teaching.  Which really is how to be self-reflective and learn to identify our blocks to creative success and take action to remove them.   But could you imaging trying to get a tween to go to a class called "Becoming Self-reflective?"  It would never happen, which is why when we started the first program at Manurewa intermediate and Upper Hutt, the youth quickly told us what was cool and would be engaging for them and photography was the key to many of their we start there and build a relationship with them and find out what their dreams are and teach them techniques for how to achieve them.   And if they plan on being a world-class photographer then absolutely we will show them the path.  But Taylor today told me he wanted to be a quantum physicist and I showed him the same technique for how to get there, definite purpose, clarity of vision, emotional engagement, grit, and a pinch of serendipity.  It's what you focus on (did ya get the pun?)

Isn't cellphone photography kind of encouraging that narcissistic selfie mentality?


Not the Click Happy version.  Because the youth are taught self reflection, looking deep inside, under the skin to what matters in their hearts.  They are taught how to identify where they may be creatively and emotionally blocked in seven areas and then given tools to correct those blocks.   Essentially creating the opposite of mindless surface obsession.  Think of more like a selfie compassion class.   And who doesn't need more self reflection and self compassion?

Ultimately it is a incredibly accessible tool to teach grit.  We give them difficult photographic challenges that not only increase their technical and artistic skills but they also teach them a great deal about how to develop personal grit.



Click Happy = Less checked out consumers and more compassionate connected creators

How have you funded all of this growth up until this stage?

With a great deal of grant writing but a lot more volunteer time of deeply committed volunteers.

It was all volunteer until 2021 where the work became so big that it could no longer be done as a side project and in order not to lose the house we had to find funding to cover a salary.  Craig and Mandi both shared that part-time salary and did double full-time roles for it in 2021.  We now have brought on Rangimarie as our 15 hour a week admin assistant to help with connecting with schools around the country.

We currently have sourced just over 100k in grants mostly derived from our growing number of COGS regions (now 24 regions), Creative Communities Grants, and Lotteries funding.  We have shown that communities are willing to invest repeatedly now in our projects after seeing what benefits it brings their youth.

Our wonderfully amazing brilliant funders & sponsors

Every Body Is A Treasure Charitable Trust
Funders & Sponsors 2020/2021/2022/2023/2024
Lotto Scale-Up Wellington Community Trust ANZ

  • Far North
  • Rodney North Shore
  • Waitakere City
  • Manukau
  • Papakura Franklin
  • Kirikiriroa / Hamilton City
  • South Waikato
  • Rotorua
  • Tongariro
  • Hutt Valley
  • Wellington
  • Central Otago
  • Coastal Otago / Waitaki
  • Wairarapa
  • Kahungunu Ki Heretaunga
  • Tamatea / Tamaki-Nui-A-Rua
  • Great Barrier
  • Manawatu / Horowhenua
  • Whanganui / Waimarino / Rangitikei
  • Auckland City
  • South Taranaki
  • Marlborough
  • Mataatua
  • Whangarei / Kaipara

  • Invercargill
  • Henderson
  • Kaipatiki
  • Masterton
  • Manukau
  • Waikato
  • Hamilton
  • Wellington
  • West Auckland
  • Papakura
  • North Shore
  • Waitomo
  • Rangitīkei
  • Dunedin
  • Taupo
Cossie Club
Thames District Council Auckland City Council Papakura Local Board

And Youth Librarians! We had no idea how amazing these community treasures are until recently! Thank you to all of the Youth Librarians who have seen the beauty in the project and have invited us to bring it to their region and who are helping to spread the word. You have halved our work and quintupled the number of youth who get to experience this program. What gifts!

Innovation Application Page

Updated on 2022-01-19T22:09:11+13:00, by Mandi.